I am back with another great topic about Social Media that testing different types and methods of social media marketing to write down an article on making a fool-proof social media marketing strategy and then come to know that people are searching to know what social media marketing really is? or how it works. So before writing about any social media strategy I decided to quickly post an article about what is social media marketing and answer this simple yet most searched question on the internet. As of today everybody loves to know why brands are investing in social media advertisements and how even a small business or a startup can grow sales and brand awareness with use of social media marketing. So read and know what really social media marketing is.
Question: What Is Social Media Marketing?
Answer: Social media marketing is a way to use social media networks and apps for brand awareness and to promote a product or service online.
Most of the big and small businesses are using it on daily basis and some of them do invest money for advertising their products and grow sales so their business will grow. As social media marketing is the most easiest way of getting best return on investment. Many small business owners and startups recommend social media marketing rather than having your ads on Television or Billboards.
Big Social Media Marketing Channels
There are two big social media networks available for all type of marketers to test out their skills and they also have apps for every smartphone so it is better to try on these networks then go to the new and other networks around. These are:
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Facebook (Messenger, Instagram, WhatsApp)
As mentioned above, Facebook is the best and #1 social media platform with its family of social media networking apps and you can advertise on these apps by using Facebook’s business account and advertising account.
You can also try Twitter to know how social media marketing works. I recommend you to start at Facebook and then try its family social media networks. Then you can test Twitter.
How social media marketing works?
Simply, you have to publish, post new updates with text, image or video or even you can do a live stream and promote your product or service and even you can promote your event. You can also read our complete guide on how to social media marketing and better understand it.
The best way to promote products and get more sales is to have a Facebook page, post products for sale and then boost that posts.
However, for brand awareness you can try Twitter. As on Twitter there are thousands and thousands of real people with verified profiles who really use it and interact with new comers and Twitter can really make you or your product stand out in no time.
What does social media marketing entail?
As described above, social media marketing entails the process of creating brand awareness or push product sales to the highest levels possible. Its about advertising products or services using social media networks like Facebook, Twitter, Instagram, Google+, Snapchat and more.
So that’s all I have to say in the answer to “What is Social Media Marketing” and how it works or what we can do with it. If you have any other questions related to social media marketing (SMM) then ask me in the comments sections right below.