Adamo Ads is an ad network offering publishers the chance to monetize their traffic via both desktop and mobile ad options. The platform offers a good selection of formats, with popunders, interstitial ads, in-video, banners and instant messenger inventory all up for selection.
Each user must reach a minimum of €100 to get paid – an amount which is available on a weekly basis through PayPal, Paxum and wire transfer. This target is made easier to reach through a referral program which offers 5% of a new publisher’s commission out to the party that referred them to Adamo Ads network.
- In-video ads
- Instant messenger
- Instant messenger
- Mobile redirects
CPM (Cost per mille)
Publishers are allowed to withdraw money from their Adamo account provided they have met the minimum earning of €100 Payment by PayPal, Paxum and wire transfer. All payments are issued in Euros and available through a weekly or monthly schedule on the basis of a NET-7 and NET-20 system,
Live support is available to publishers experiencing issues with their accounts or wanting to ask a question. Adamo Ads network highlights a ‘close relationship’ with its publishers which comes through a dedicated account manager, although our own tests found this to be fairly unreliable.
Should any issues arise, the network invites its users to get in contact through email, Skype and the personal managers in charge of their account. This is said to be available ‘24/7’ aside from public holidays.
Terms, Conditions, and Other Notes:
The terms and conditions of the service at Adamo Ads reveal the definition of ‘misuse’ which can result in the suspension of an account. Each time someone wants their account to be un suspended, there is a charge of ‘at least’ €25. Forbidden acts include:
- Sites promoting illegal activity, hate or violence towards a person or group, or deceiving their users.
- Sites with extremely low traffic – under 50 unique visitors a day.
- Publishers who host their site via free blogging or forum platforms.
- The overuse of ads. This includes sites with over six ads a page, more than two popunders or one exit popup.
- Sites presenting ‘no value’ to its users – i.e. made only to serve ads.
- Landing pages with content that does not work – i.e. 404 errors.
- Over 24 months of inactivity, which leads to the account being deleted.
Unlike on some networks, Adamo Ads allows publishers to sign up with adult, gambling/entertainment and streaming sites. However, they should be aware that Adamo Ads is very strict with its approvals. It considers itself to be a source of high-quality traffic, and that leads to a ‘strict’ approval policy when it comes to recruiting new sites. If a site has broken links, inconsistent design, poor content, too many ads or anything deemed as fraudulent traffic, they will either not be allowed on or banned from the system.
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Publishers should note that Adamo Ads has a referral program which gives them the chance to top-up their earnings for referring their friends to the system. This feature allows them to earn 5% of the earnings gained by a new publisher they referred to Adamo Ads.
Adamo Ads Pros:
- Good amount of ad options on mobile and desktop
- Back URLs leave no traffic unsold
- Referral program offering 5% of lifetime earnings
Adamo Ads Cons:
- Fill rates can sometimes be low
- Support is unreliable
Adamo Ads offers a good amount of reasons for publishers to use its network to monetize their traffic. For one, the platform allows both mobile and desktop inventory, with options like in-video and instant messenger featuring alongside more regular choices like banners and interstitials.